Business Analyst – Marketing Technology

**Marketing analysis experience a must.


Position Title: Business Analyst – Marketing Technology

Contact : Sriram ( / +1 617-826-5430)

MOI: F2F a must

Duration: 3-6 month Contract to Hire

Location: Union, NJ


Our client’s Marketing Technology Team strives to create a world-class digital customer experience across all channels and all of Our client’s brand portfolio. By focusing on the customer first and creating an environment that stresses entrepreneurship, ownership and innovation, the team creates engaging experiences that build customer loyalty and drive revenue growth.

Our client was recently named one of the hot 100 in Internet Retailer’s 2015 list for mobile innovation and this team is a key player in helping increase the digital relevance and growth at Our client.

Our client is seeking a Business Analyst within the Marketing Technology Team to drive business operations strategy, roadmap, and product launches. As a key contributor to the team you must have experience in the following:

Collecting and analyzing the project’s business requirements by coordinating interviews, requirement workshops, business and workflow analysis.
Preparing accurate and detailed requirement specification documents, user interface guides, and functional specification documents.
Documenting the acquired results of analysis and workflows as well as obtaining sign-off from the appropriate business units.
Ability to communicate effectively with external business partners and internal teams to deliver the projects requirements.
Successfully engage in multiple initiatives simultaneously.
Collaborate with developers and subject matter experts to establish the technical vision and analyze tradeoffs between usability and performance needs

Required Skills:

Excellent written and verbal communication skills and the ability to interact professionally with a diverse group of executives, managers and subject matter experts.
Working knowledge of MS Word, Outlook, and Excel.
Ability to analyze and document complex business processes.
Ability to make effective decisions under pressure.
Ability to think analytically and should be a problem solver.
Ability to gather and interpret relevant data and information.
Knowledge of SQL, and Teradata is required.
Working knowledge of Waterfall and Agile Project Methodologies.

Education and Qualifications

Bachelor’s degree in Business Administration, Computer Science, or any related field from an accredited institution.
Master’s degree in Business Administration is a plus.
Retail and broad understanding of Marketing Technology is required
Mobile and SAS CI is a plus

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